Marketing & Promo

Edible promo items are highly effective in creating a lasting impression.

June 21, 2023
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WARNING: Reading this article may make you hungry.

Use edible promo to create a memorable experience

Using edible promo items in marketing can be a smart and effective way to promote your brand. Not only do edible items create a memorable experience for customers, but they also have a high perceived value and can provide a quick boost to brand recognition. Additionally, edible items can be personalized with your brand’s logo or message, helping to enhance brand awareness. By offering a tasty treat to customers, you can create a positive association with your brand that will stick with them long after the initial interaction. Edible promo items are a fun and unique way to promote your brand that can leave a lasting impression on potential customers.

At Synergem, we try to showcase some cool, innovative marketing and promotional products to help our clients get noticed.  Sometimes, however, it only takes a creative snack to help you make a statement.  Edible gifts such as chocolate, candies, and cookies are an irresistible way to sweeten your message.  From popcorn to potato chips we have thousands of edible combinations you can use to promote your brand. We also offer healthier options that include nuts and dried fruit.

Here are just a few ideas to help you give them a “taste” of what you can offer:

Sweet Treats

Skittles Candy In Large Fun Tube
Skittles® in large Fun Tube


Candy is a simple, yet effective way to make a lasting impression on your clients and to increase the odds of successfully closing your sale. These confections provide a small gesture that can go a long way in building rapport and fostering long-term business relationships.

  • Bubble Gum
  • Mints
  • Lillipops
  • Gummy Bears
  • Skittles
  • Jelly Beans
  • Marshmallow Pops
Fun fact: The world’s oldest known candy, dating back over 4,000 years, is honey candy, which was enjoyed by ancient Egyptians.
Mega Smash Chocolate with Mini Milk Pretzels
Mega Smash Chocolate bottle with Mini Milk Pretzels

Chocolate Seduction

It may seem like a small gesture, but chocolate has the power to win over prospects and help close deals that might have otherwise been difficult to secure. Chocolate helps create endorphins, which make people feel good. So the next time you want to seal the deal, consider bringing chocolate to the table!

  • Chocolate Bars
  • Dark Chocolate
  • Hot Chocolate On A Spoon
  • Chocolate-covered Raisins
  • Chocolate-covered Pretzels
  • Chocolate-covered Nuts
Fun fact: Chocolate was considered a luxury item in ancient civilizations and was often reserved for royalty and the elite.
Mini 2-Piece Vanilla Cookie Box
Mini 2-Piece Vanilla Cookie Box

Baked goods

Sharing baked goods can help establish a personal connection and make people feel appreciated and valued. Moreover, the act of sharing food creates a sense of community and encourages people to let down their guard, leading to more productive and engaging conversations.

Ask about adding your logo right on top using a 4-color food printing process!
  • Cookies
  • Brownies
  • Macaroons
  • Bake-your-own Kits
Fun fact: America’s favorite cookie is widely considered to be the classic chocolate chip cookie!

Healthier Options

Healthy snacks can be a game-changer in closing a deal. Not only do they provide sustained energy and focus throughout a negotiation, but they also leave a positive impression on the other party. Offering fresh fruit, nuts, or veggie sticks instead of sugary or fatty treats shows that you prioritize wellness and sustainability, which can lead to a more productive and successful outcome. Additionally, snacking together can create a more relaxed and collaborative atmosphere, making it easier to find common ground and reach a mutually beneficial agreement. So, next time you have an important meeting, consider the power of healthy snacks to seal the deal.

Way Acetate Nuts Box
Way Acetate Nuts Box

Go Nuts!

If you’re not worried about food allergies, consider making them nuts!  Nuts can be a healthier alternative to a sugar-sensitive audience or to those without a sweet tooth.

  • Almonds
  • Cashews
  • Peanuts (plain, salted, or honey-roasted)
  • Pistachios
  • Sunflower Seeds
Fun fact: Almonds are among the oldest known tree nuts, with their cultivation dating back thousands of years.
oatmeal banana cup
Oatmeal Kit With Dried Banana Chips

Dried Fruit and Grains

Dried fruits and grains are a great way to show appreciation to clients or employees while also promoting a healthy lifestyle. Dried fruits can be packaged in decorative and branded boxes, tins, or bags, adding a personal touch to the gift.

  • Oatmeal and dried fruit cup
  • Trail mix
  • Granola bars
  • Tropical dried fruit mix
  • Sunflower seeds
Fun fact: Oats were first cultivated in ancient Europe around 2,000 years ago.

Creative Packaging

Snacks can be individually wrapped, bagged, boxed, or tinned and we have all kinds of unique packaging options that highlight your brand. Edible promo items can also be included as part of a promotional kit. Get as creative as you’d like and spread the joy to an individual or group of people excited to dig into your offer. Recipients can enjoy the snacks while they read up on your literature or test out a product sample.

Healthy Snack Kit
Branded Snack Dispenser
Branded snack dispenser

Accessories and more!

Synergem offers some great accessories to compliment your snacks as well. Some memorable ones include branded candy dispensers, utensil sets, and food containers including bento boxes and collapsible lunch boxes. Need some ideas? Have something specific in mind? Great! Just reach out to us and let’s satisfy that craving!

Wrapping it up!

Edible promo items are great for marketing because they offer a unique and memorable way for brands to connect with their audience. These items allow brands to create a positive association with their products or services, as they are associated with a pleasurable experience. Additionally, edible promo items can be shared, which increases brand exposure and engagement. They also have a high perceived value, making them an effective way to stand out from competitors and leave a lasting impression. Overall, edible promo items provide a fun and enticing way to promote a brand and its message.

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