The Alternative Board (TAB) helps forward-thinking business owners grow their businesses. As a part of its support for business owners, TAB offers the Business Owner Success Series (BOSS), which is comprised of educational webinars about important business-related topics. With regard to marketing, today’s technology has affected the way we connect with people and customers. Digital marketing is a valuable asset to marketing strategies and generating leads but print marketing is tangible and makes an impact by allowing people to visually and physically interact with your brand in ways that digital and social will never be able to replicate.
During the upcoming webinar “How Print Can Use Technology to Enhance the Marketing Experience”, Amy Silverman, an expert in innovative marketing solutions, will demonstrate how to think outside the box by combining print and technology to deliver impactful results and achieve exceptional marketing experiences. See how interactive experiences can be launched from a piece of print. Learn about embedding LCD video screens into printed brochures and understand the impact of connecting print and digital with new marketing tools such as NFC, holograms, and virtual reality. Register to learn more about incorporating print and technology to enhance the marketing experience and gain some key takeaways for your marketing strategy. Tuesday, December 11th, 9 a.m. Pacific / 12 p.m. Eastern
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