| Variable Data Printing | Variable Data Printing refers to the process of printing large volumes of similar materials where each individual piece is customized for the intended recipient. Sometimes variable data is as simple as adding a person’s name and mailing address to a piece, but it can be as complex as providing a wholly unique layout, color scheme and selection of images and text to each individual based on their location, age, gender, preferences or other compiled data. Variable Data Printing is available through Synergem for both “paper” printed pieces, as well as disc printing. |
