there is a big problem,you won’t have the final version of the disc ready until the day before or day of the event. Who can produce 5000 discs for you in one day, when it ordinarily is a 7-10 day process? The answer is Synergem.

The Situation

A marketing communications agency, working with a leading pharmaceutical manufacturer, was planning a large scale three day event in a major metropolitan area. The agency wanted to be able to record the keynote address occuring on the first night of the conference and deliver a copy of the video on disc to all the attendees the following day.

The Plan

• A packaging type was pre-selected

• Art was created and approved for both the disc and packaging

• Blank CD-R discs were screenprinted with the approved art

• A room was booked right at the conference center and all background logistics were handled by Synergem’s in-house operations and logistics team

The Hurdles

• The keynote address would be occuring late on Friday evening and the master disc would not be ready until after midnight.

• The completed packages would need to be finished - disc in wallet, sealed, boxed and a first delivery made to the agency representative by 8AM the next morning.

• The quantity required would be 5,000 pieces.

 The Solution

Synergem made the commitment to provide the agency with all the capacity and flexibility it
needed to accomplish their objectives.

• An array of high-speed duplicators, capable of producing well over 1,000 discs an hour. The system is portable to nearly any location required.

• Access to screenprint and commercial offset print systems to pre-print any special elements that can’t be done on-site.

• Trained, experienced staff capable of managing all the technical and logistics issues that might come up

• Redundant systems that allow you to breathe easy, secure in the knowledge that your project is taken care of

The Result

The entire project was completed and delivered in less than 12 hours from the receipt of the master. The agency, the manufacturer and the disc recipients couldn’t have been happier.